Tips for Publishing RSS feeds – Part 1

Over the past couple years, I’ve learned a lot about RSS feed publishing while running EvolvePoint. Since we operate on both ends of the feed spectrum (search and publishing), I’ve had the opportunity to examine many feeds and see what works and what doesn’t. I’m starting to have enough data to have a good feel for what is working in feed publishing and what isn’t. Unfortunately, the publishing of feeds is all across the board.  We have technical specifications for the

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2007 SXSW Interactive Panel Proposal Picker (please vote for me)

Round two of the 2007 SXSW Interactive Panel Proposal Picker is now live and ready for your voting. The public is able to shape the panel programming for the 2007 SXSW Interactive Conference this year and I’d like to encourage readers of this blog to vote (for my panel!) Yes, I proposed a panel this year and after attending SXSW last year, its a topic I feel will be well received. Despite the fact that RSS is truly the glue of the

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Review: Microsoft Max feed reader

I must be on some Microsoft review binge this week. Yesterday, Windows Live Writer, today Microsoft Max. The Microsoft Max application is promoted as photo viewing and sharing software, but the latest release of Max included an RSS feed reader.  This feature is what has caused some interest (read reviews from Niall Kennedy and TechCrunch). My review is strictly in reference to the feed reader aspect, so take that into consideration with my comments. As a feed reader, you just won’t be using

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Start to publish RSS feeds smarter

Publishers of RSS feeds: please, please, please let me read your content. Stop creating hurdles for your readers. One of the biggest mistakes I’m seeing today is the amount of content provided (or the lack thereof) in RSS feeds. I understand the argument against putting full content into feeds. I understand publishers want to drive readers to their website as that’s where the money is made. But if a publisher is going to provide just the summary content, at least give me

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RapidFeeds breakdown and the importance of backups

RapidFeeds, a competitor to the free version of our FeedCraft product apparently had a catastrophic breakdown last week according to their blog. On July 28, they suffered a complete crash when trying to upgrade some servers. The fate had its beginning on July 20 when we started receiving emails from our subscribers notifying us of some connection errors. This was due to increasing traffic and so we decided to upgrade our servers as to be able to handle heavier traffic.

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Using RSS for Marketing at the eduWeb Conference

I’ll be speaking this Tuesday morning in Baltimore on “Using RSS for Marketing” at the 2006 eduWeb Conference. If you’re attending, drop me a line or leave a comment. Here’s a brief description of the conference: The 2006 eduWeb Conference is being held in the beautiful Sheraton Inner Harbor, Baltimore, MD. The eduWeb Conference is unique to higher education! Itâ??s the only conference that offers attendees a combination of Web development and Web marketing topics presented by some of the

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Branding the RSS feed

John Heilemann of Business 2.0 / CNNMoney.com has an interview with FeedBurner CEO Dick Costolo today. In addition to the interview, the article has a nice overview of RSS, its recent history, and thoughts on what’s to come in the industry. I particularly agree with Dick’s opinion on the state of RSS: Like the Web 10 years ago, he argued, feeds had reached a tipping point. “You can’t stop this train,” he told them. “Content is going to be syndicated

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Alternative ways to use RSS

Steve Rubel posted a list of 35 different uses for RSS feeds. I like this kind of post on RSS as it really illustrates how pervasive RSS is across the Internet. For those first using RSS feeds, the common perception is that they’re just web feeds or news feeds. This is very limited thinking. When you look at the structure of RSS, the technology simply marks up data in a standard way. Thus, RSS can be used for much more

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RSS feed publishing updates

I’ve had a slight pause in posting to my blog, but this was due to good circumstances. We’ve been incredibly busy with new releases to our products. EvolvePoint is currently finishing up a series of updates to our RSS feed creation service, FeedCraft. We’ve rolled out improvements in login management, enhanced support for enclosures (including podcasts), and a role-based management system for our varying users. Over the next few weeks, users will see updates in RSS feed exporting and reporting.

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Pay to email, my take

With AOL and Yahoo potentially charging to guarantee email delivery, I suspect RSS will get more serious consideration from marketers. And how can it not? If this email deal holds up (from what I’ve read it’s not finalized), costs will skyrocket for many publishers ($2.5-$10 per thousand emails sent). My overall take on this is the arrangement sounds more little a way to squeeze out revenue as opposed to helping their customers. Regardless, it takes events like these to spur

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