Thoughts on technology, investing, marketing, and entrepreneurship.

Tag: naming

Changing the name of your company

Pat Matthews writes about changing the name of Webmail.us to Mailtrust: “The first challenge in the naming process was coming to the realization that we needed to change our name. Even though we knew our name was flawed, we spent a lot of time, money, and energy building our brand over the years. And all […]